🇸🇲 Blast from the Past: San Marino 2012

We know a lot about Eurovision and we want to share this knowledge with you! Therefore we’d like to bring you a blast from the past. Today: Valentina Monetta, who participated four times for San Marino. The song we take a closer look at is her first one: The Social Network Song (Oh oh – uh – Oh oh).

San Marino in the Eurovision Song Contest

In 2008, San Marino debuted at the Eurovision Song Contest. However, the band Miodio did not reach the final. Fans had to wait until 2011, when Senhit (Senit back then) took part for the first time. Valentina Monetta did no less than four attempts. She, Senhit and Serhat were the three contestants for San Marino who managed to reach the final. Okay, and Flo Rida of course, who featured in Senhit’s song “Adrenalina”. With a 19th place, it was Serhat who had the best score for San Marino with his song “Say na na na”.

National selection

On 14 March 2012, during a press conference by SMRTV (San Marino Radio & Television) it was revealed that they had chosen Valentina Monetta as San Marino’s representative for the Eurovision Song Contest 2012. The decision came about after an SMRTV director stumbled upon Monetta’s performance one evening.

A dedicated program, aired on 16 March 2012, was organized at the SMRTV studio to unveil Monetta’s contest song. The song titled “Facebook Uh, Oh, Oh”, composed by Ralph Siegel and penned by Jose Santana Rodriguez and Timothy Touchton, was introduced as San Marino’s Eurovision entry. Notably, Siegel, having crafted 20 Eurovision songs for different nations, clarified that “Facebook Uh, Oh, Oh” was crafted for the contest, but not specifically for Monetta.

Facebook is a brand, uh, oh, oh

Already two days after the presentation of the song, EBU told SMRTV that the song was breaking one of the Eurovision rules: mentioning brands in a song is not allowed. And Facebook is a brand. The lyrics had to be changed, and the song was now called “The Social Network Song (Oh oh – uh – Oh oh)”. Valentina was not the first one who faced this. That honour goes to Lotta Engberg who sang “Fyra Bug och en Coca-Cola”. Bugg was a Norwegian chewing gum brand and Coca-Cola is…. well, is Coca-Cola. Two years later, Belarusian Teo had to change the lyrics of his song. “Google Maps” became “All the maps”.

 

Valentina Monetta

Valentina Monetta, born on March 1, 1975, in the picturesque microstate of San Marino, is an iconic name in the Eurovision Song Contest universe. With a passion for music evident from her youth, Valentina’s journey to becoming San Marino’s most recognized Eurovision participant is a testament to her talent and determination.

Starting her career in various jazz bands, Monetta’s versatile voice allowed her to experiment with different genres, including pop, jazz, and R&B. While she was making waves in the local music scene, it was her association with the Eurovision Song Contest that catapulted her to international fame.

In 2012, SMRTV, San Marino’s national broadcaster, announced that Valentina would represent the country at the Eurovision Song Contest. She did not reach the final. However, this did not deter Valentina, and she returned to represent San Marino in 2013, 2014, and 2017.

Out of these participations, her 2014 entry, “Maybe,” holds a special place, as it secured San Marino’s first-ever spot in the Eurovision Grand Final. Beyond Eurovision, Valentina released several singles and albums, further establishing her prowess in the music industry.

Monetta’s relationship with Ralph Siegel, the renowned composer, further enriched her Eurovision experience. Siegel crafted multiple Eurovision entries for her, showcasing her versatility and range as a singer.

Over the years, Valentina Monetta has become synonymous with San Marino’s Eurovision history.

The Social Network Song (Oh oh – Uh – Oh oh)

Ralph Siegel, a veteran Eurovision composer, crafted the music of the song, while lyrics were penned by Jose Santana Rodriguez and Timothy Touchton.

The song’s lyrics delve into the digital age’s social media obsession, particularly highlighting the universal appeal and reach of platforms like Facebook. It’s a catchy, upbeat pop track with playful lyrics about online friendships, profile pictures, and virtual life.

While it received a mix of amusement and skepticism from Eurovision fans and did not qualify for the final, “The Social Network Song” nonetheless holds a distinctive spot in Eurovision history for its timely subject matter during the rise of social media.

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The latter did not even win the national final. The winning duo, Duett, was disqualified because it turned out that the song had already participated in a German national final.  The show started in a peculiar way. Spain was allowed to open, but after the intro, the ladies of the duo Azucar Moreno walked off angrily. The backing track had been started incorrectly. The ladies had to start over. The uptempo number by the Icelandic duo Stjórnin also stood out. It achieved a fourth place. Honking cars drove down the streets in Iceland as if the country had won. Joëlle Ursull represented France with a song by Serge Gainsbourg: “The White and Black Blues”. There was cheerful drumming on oil drums. Ursull came second, but had to share that place with the Irishman Liam Reilly. Seated at the piano, he sang “Somewhere in Europe”. And we do not want to leave Tajči unmentioned. She was a sort of Yugoslavian Marilyn Monroe, who managed to score quite nicely with the cheerful “Hajde da ludujemo”.  Toto Cutugno But Italy’s European song, “Insieme: 1992”, won. The singer, Toto Cutugno, was certainly no stranger. His biggest hit across Europe was “L’Italiano”. He finished high at the San Remo festival several times. In 1990 he did not win, but the numbers one and two were not interested in participating in Eurovision. When he won, all sorts of things happened. Champagne was poured over his head, causing the black dye to start dripping from his hair. That was very visible because he was wearing a white jacket. Someone in a black jacket quickly rushed over to solve this problem. Out of enthusiasm, Cutugno crawled into the audience during the encore, followed by a whole horde of journalists. For the public, the whole thing was not really safe. But Cutugno hadn’t noticed any of that, he said later. 1991 The entire 1991 Eurovision Song Contest can be summed up by one word: chaos. It started with the venue itself. The contest was supposed to be held in San Remo, but after the outbreak of the Gulf War, that proved not to be safe enough. It became Cinecittà, the studio in Rome where the spaghetti westerns were filmed. The set looked mostly like a collection of props that hadn’t been put away. The Italian broadcaster RAI decided to invite the two former winners, Gigliola Cinquetti and Toto Cutugno, as hosts. While Gigliola tried to keep things on track a little bit, Toto Cutugno was mainly an unguided missile. He didn’t listen, talked over jury chairmen, and started talking about something completely different at unexpected moments. At the end of the evening, scrutineer Frank Naef, usually an eloquent man, sat behind his table, turned red with annoyance. The songs Thomas Forstner returned for Austria. He had been successful in 1989, so he hoped to finish in the top 10 once again. It was quite disappointing: no one had points for him. The group Just4Fun from Norway included former Bobbysock Hanne Krogh and former Icy member Eirikur Hauksson from Iceland. Stefan Hilmarsson participated for Iceland itself; he was one half of the duo Beathoven. Malta was back! Not having participated since 1975, the duo Georgina & Paul Giordimaina was back. Surprisingly, their ballad “Could It Be” finished sixth. That was Malta’s best score ever up to that point. The Israeli Duo Datz also stood out, particularly with their typical Israeli dance. Sergio Dalma from Spain lived up to his reputation as a crooner with a fourth-place finish. And then there was Atlantis 2000 from Germany. They had bypassed the televoter and let a panel of a thousand people choose the song. Not a good idea, as it turned out. Singer and face of the group, Hermann Weindorff, sang so badly that his solos were distributed among the other group members to salvage what could still be salvaged. The group Clouseau, wildly popular in Belgium, also failed to do well, despite an Italian newspaper labeling them as the big favorites. The Belgians received no support from the Netherlands, where the group was also very popular. The Netherlands had to withdraw due to a remembrance day. And then there was Greece. Sophia Vossou’s song “I Anixi” featured a saxophone solo. Unfortunately, the young saxophonist from the orchestra was replaced at the last minute by an older gentleman. He couldn’t manage to get his fingers on the saxophone at the right moment. The sax solo went completely wrong. Carola At the end of the show, there were two winners. France and Sweden had the same number of points. The countries also received 12 points equally often, but Sweden received 10 more frequently. Sweden therefore won in the end. 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