Blast from the past: Ukraine 2010

We know a lot about Eurovision and we want to share this knowledge with you! Therefore we’d like to bring you a blast from the past. Today we look back at Alyosha‘s “Sweet people”, the Ukrainian song in 2010.

Ukraine in the Eurovision Song Contest

The first Ukrainian entry in the Eurovision Song Contest was “Hasta la vista”, sung by Olexandr Ponomariov in 2003. Already a year later, the country had it’s first victory with Ruslana and her “Wild dances”. Ukraine is the only country that always reached the final so far. Ukraine managed to win the contest even three times already: with Ruslana, in 2016 with Jamala and her “1942” and in 2022 with Kalush Orchestra’s “Stefania”.

Evrobachennya. Ukrayina-2010

Vasyl

The road that lead to “Sweet people” being the Eurovision song was quite a complicated one. In December 2009, Ukrainian Television announced that the artist representing the country was selected internally. It was the 28 years old singer and performer Vasyl Lazarovych who got the job. The national final Evrobachennya. Ukrayina was held on March 5. Vasyl sang a total of 5 songs. The winning song was “I love you”, written and composed by Brandon Stone and Olga Yarinich. However, a storm of criticism came up, especially about the idea of giving only one artist the chance to perform.

20 songs

After 10 days, Ukrainian broadcaster NTU decided to have a new national final. “I love you” was now one of 20 songs. 

  • Vitaliy Kozlovskiy sang “”I-L@VE?”
  • Vasyl Lazarovych sang “I love you”, 24 pts, 7th
  • SH and BB sang “Ne zhurys”
  • OIeksiy Matias sang “Angely ne umirayut”, 32 pts, 3rd
  • Zaklyopi sang “Anybody home?” 23 pts, 8th
  • Ivan Berezovskyi sang “No doubt”, 21 pts, 10th
  • Stereo sang “Ne shkody s uma”, 22 pts, 9th
  • Irina Rosenfeld sang “Forever”, 29 pts, 6th
  • Shanis sang “Lechu k tebe”
  • Max Barskih sang “White raven”
  • Vladyslav Levytskyi sang “Davay, davay!”
  • Miya sang “Vona”
  • DaZzle Dreams sang “Emotional lady”
  • Masha Sobko sang “Ya tebya lyublyu”, 36 pts, 2nd
  • Zlata Ochnevich sang “Tiny island”, 30 pts, 5th
  • Mira Gold sang “Crazy lady”
  • Natalia Valevska sang “Europe”, 31 pts, 4th
  • Juliya Voice sang “Zavyazhi mne glaza”
  • El Kravchuk sang “Fly to heaven”, 21 pts, 10th
  • Alyosha sang “To be free”, 36 pts, 1st

A new song

Accusations of plagiarism were made about the winning song “To be free” immediately after the contest. Also, it was said to be published already in 2008. While NTU wanted to investigate this, the final deadline of submitting a song was so close that NTU decided that Alyosha could sing another song in Eurovision: “Sweet people”.

Alyosha

Olena Oleksandrivna Kucher, known as Alyosha and later by her real name, Olena Topolia, is a celebrated Ukrainian singer, songwriter, and composer. Born on May 14, 1986, in Zaporizhzhia, Ukraine, she grew up in a hardworking family; her father was a traffic officer, and her mother worked at an aviation plant. From a young age, Olena was passionate about music, singing in school choirs and attending the “Youth” music studio. She later graduated from the Kyiv National University of Culture and Arts with a degree in Pop Vocal.

Olena’s career began to take off after she won the international competition Yalta 2006. In 2010, she gained worldwide attention when she represented Ukraine at the Eurovision Song Contest with the song “Sweet People,” . Olena quickly became a prominent figure in the Ukrainian music scene. She has written and composed many of her own songs, as well as for other artists.

Over the years, Olena has released several successful albums, such as A World Outside Your Door and Tocka na karte. In 2023, she returned to Eurovision as an interval act, performing a duet with Rebecca Ferguson. That same year, she started performing under her real name, Olena Topolia, marking a new chapter in her career.

Sweet people

The song “Sweet people” was composed by Alyosha, alongside Borys Kukoba and Vadym Lisitsa. It was written in response to environmental concerns, carrying a strong message about the negative impact of human actions on the world. The lyrics call for awareness and responsibility, warning about the destruction caused by pollution and the need to protect the planet for future generations.

At the Eurovision Song Contest, “Sweet People” represented Ukraine after the forementioned last-minute change from Alyosha’s original song, “To Be Free,” due to plagiarism accusations. In the grand final, Alyosha delivered a powerful performance of the ballad in Oslo, Norway. The song finished 10th out of 25 participants, scoring a total of 108 points. “Sweet People” stood out for its emotional message and Alyosha’s strong vocal performance, gaining widespread recognition across Europe.

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The film is hoped to resonate with audiences across generations. source: nettavisen.no  Sweden: Melfest WKND 2026 Pre-Party Weekend Announced In Sweden, the popular fan event Melfest WKND will return in 2026. Organizers have announced that the festivities will take place on Friday, March 6 and Saturday, March 7. The schedule aligns with the weekend of the Melodifestivalen grand final in Stockholm. Like last year, both the Friday night pre-party and the main Saturday night event will be held at Nalen. This classic venue in central Stockholm has become the home of Melfest WKND. Melfest WKND has become a highlight for Eurovision fans. The weekend features appearances by Melodifestivalen and Eurovision artists. It also draws international fans to Stockholm to celebrate ahead of Sweden’s national final. source: eurovoix Italy: Damiano David Wins OGAE Song Contest 2025 The results are in for the OGAE Song Contest 2025, an annual competition among Eurovision fan clubs worldwide. Italy took the crown for the second year in a row. Italian singer Damiano David (of Måneskin fame) won with his song “Born With a Broken Heart,” earning 279 points in the final tally. This is Italy’s second consecutive victory in the fan contest – a back-to-back achievement last seen in 2020. Finland finished in second place with “Kaistaa” by BESS & Käärijä, while Australia came third thanks to pop icon Kylie Minogue’s track “Lights Camera Action”. The OGAE Song Contest is a fan-organized, non-EBU event that helps keep Eurovision spirits high in the off-season. You can watch the contest on Vimeo.  Germany: Kessler Sisters Pass Away Together at 89 Twin sisters Alice and Ellen Kessler – Germany’s Eurovision 1959 representatives – have died at the age of 89. The Kessler Twins were legendary entertainers in Europe during the 1950s and ’60s. According to German media reports, the sisters chose to end their lives together via legal euthanasia in their longtime home in Bavaria. This fulfilled their pact that neither would have to live without the other. The Kesslers leave behind a remarkable legacy as pioneers of European pop entertainment and beloved Eurovision icons. (For more on their life and career, see our in memoriam tribute.)

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Weekly Update

It’s Tuesday, November 18, 2025, and time for another weekly update! There’s no single headline dominating Eurovision news this week, but plenty of notable stories. National selection season is in full swing across Europe, with updates from Cyprus, Portugal, Iceland, Croatia, and Malta. Meanwhile, outside the selections, a new film is in the works about a Eurovision classic and a Swedish pre-party weekend has been announced. A fan contest crowned its latest winner, and we bid farewell to two Eurovision legends. Here are this week’s top stories: National Finals and Selections   Cyprus: Antigoni Chosen via Two-Part Internal Selection Cyprus will be represented in 2026 by Antigoni Buxton, selected through a new two-stage internal process. A five-member jury evaluated nine candidate artists, while a public online poll gathered fan input. Antigoni received the highest overall score. She has now been officially confirmed as Cyprus’s Eurovision 2026 artist. source: RIK Portugal: Festival da Canção 2026 Composers Revealed Portugal’s RTP unveiled the 16 songwriters for Festival da Canção 2026. The roster features 8 invited composers and 6 chosen from the open submissions. In addition, one was chosen via the new “Prova de Acesso” public vote and one picked by last year’s winners, band NAPA. source: media.rtp.pt  Iceland: Söngvakeppnin 2026 Submission Deadline Nears In Iceland, RÚV opened song submissions for Söngvakeppnin 2026, with a deadline of November 20, 2025. The broadcaster noted it has already received more entries than last year so far. Interestingly, RÚV has not yet confirmed Iceland’s participation in Eurovision 2026. However, if the country does compete, the Söngvakeppnin winner will go on to represent Iceland in Vienna. source: RÚV  Croatia: Dora 2026 to Be Held in Zagreb Croatia’s Dora 2026 will be held at HRT’s TV studios in Zagreb, moving from its usual home in Opatija. HRT cited an exceptionally busy 2026 as the reason for relocating the show. Song submissions are open until November 23. Thereafter an expert panel will pick 24 entries for the shows in February. The winner will be chosen by a combination of jury and public voting. Opatija.hr Malta: MESC 2026 Semi-Final and Final Dates Set Malta announced that MESC 2026 will consist of a semi-final on January 15 and a final on January 17, 2026. A total of 18 songs will compete, with the submission window open from November 17 to 23, 2025. PBS will reveal the 18 semi-finalists on December 1. A combined jury-public vote will then decide which 12 acts advance to the final night. source: PBS Other News  Norway: Bobbysocks Biopic “La det swinge” in Development A new feature film titled “La det swinge” will bring the story of Bobbysocks’ 1985 Eurovision victory to the big screen. The Norwegian Film Institute has granted 8.8 million kroner in funding to the project, which has a total budget of about 52.7 million NOK. Acclaimed director Per-Olav Sørensen is at the helm of the movie. According to the NFI’s description, the film will portray “the wild, true story of how Bobbysocks changed Norway – taking us from a gray daily life to three minutes that changed everything.” It promises to be a colorful, music-filled crowd-pleaser. The strong backing behind this nostalgic Eurovision tale shows high confidence in its appeal. The film is hoped to resonate with audiences across generations. source: nettavisen.no  Sweden: Melfest WKND 2026 Pre-Party Weekend Announced In Sweden, the popular fan event Melfest WKND will return in 2026. Organizers have announced that the festivities will take place on Friday, March 6 and Saturday, March 7. The schedule aligns with the weekend of the Melodifestivalen grand final in Stockholm. Like last year, both the Friday night pre-party and the main Saturday night event will be held at Nalen. This classic venue in central Stockholm has become the home of Melfest WKND. Melfest WKND has become a highlight for Eurovision fans. The weekend features appearances by Melodifestivalen and Eurovision artists. It also draws international fans to Stockholm to celebrate ahead of Sweden’s national final. source: eurovoix Italy: Damiano David Wins OGAE Song Contest 2025 The results are in for the OGAE Song Contest 2025, an annual competition among Eurovision fan clubs worldwide. Italy took the crown for the second year in a row. Italian singer Damiano David (of Måneskin fame) won with his song “Born With a Broken Heart,” earning 279 points in the final tally. This is Italy’s second consecutive victory in the fan contest – a back-to-back achievement last seen in 2020. Finland finished in second place with “Kaistaa” by BESS & Käärijä, while Australia came third thanks to pop icon Kylie Minogue’s track “Lights Camera Action”. The OGAE Song Contest is a fan-organized, non-EBU event that helps keep Eurovision spirits high in the off-season. You can watch the contest on Vimeo.  Germany: Kessler Sisters Pass Away Together at 89 Twin sisters Alice and Ellen Kessler – Germany’s Eurovision 1959 representatives – have died at the age of 89. The Kessler Twins were legendary entertainers in Europe during the 1950s and ’60s. According to German media reports, the sisters chose to end their lives together via legal euthanasia in their longtime home in Bavaria. This fulfilled their pact that neither would have to live without the other. The Kesslers leave behind a remarkable legacy as pioneers of European pop entertainment and beloved Eurovision icons. (For more on their life and career, see our in memoriam tribute.)

Read More »
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